When building your Knowledge Graph

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Keep Your Concepts Small

Humans can only understand and absorb what they can hold in short-term memory. You want every user query to come back with a single digestible answer. If a concept can't be described in one or two paragraphs, its scope is too broad.

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Don't Give them Too Many Facts

For example, a "laptop" concept with a 1000 models and their configurations is just a meaningless list with little semantic value. Better to use a meaningful description with a narrow scope like (say) "Lenovo business laptop" that you can attach fewer facts to.

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If you're new to knowledge graphs and you're looking for a comprehensive step-by-step guide this article is a good reference.